Over the summer, Transamerica introduced us all to an interesting group of people: The Insurables. This collection of client “personas” represents clients in each and every producer’s book of business. Transamerica has developed a treasure trove of market intelligence that will help producers identify these clients, identify likely pain points and match them up with a suitable product solution. What’s even better is the “Learn and Earn” Incentive available to producers who engage with this program and uncover new Transamerica sales. Read on to meet The Insurables and learn more about the incentive program.


Transamerica Learn and Earn Commission Enhancement Program: There is Still Time to Participate!

Transamerica has been hard at work investigating client demographic and psychographic data to identify specific client “personas” that are more inclined to both need and purchase specific risk management and retirement solutions. This research has lead to the launch of the Insurables Learn and Earn promotion, and the platform is another source of marketing content for agencies.

The Insurables Learn and Earn promotion is designed to reward producers for doing business with Transamerica Brokerage by offering the opportunity to learn more about key client markets and earn prizes and potential commission enhancements on new sales.

  • Producers can register for the program at www.talearnandearn.com where they can watch a series of videos about specific types of clients.
  • After they watch each video and complete a short quiz, they’ll have a chance to receive some exciting rewards.
  • Eligible producers who complete the first video module will earn an additional 10% commission enhancement on their next TransNavigatorSM IUL case.
  • Plus, after each video module, eligible producers will be entered into a sweepstakes for a chance to win a prize valued at $250.

For more details on the Insurables, Learn and Earn and the rest of the producer engagement tools available from Transamerica, please follow this link to the Insurables page.